About the Company
Kabira Handmade, a brand under Manishankar Oils Pvt. Ltd., specializes in producing high-quality, handcrafted edible oils, spices, and other food products using traditional methods. Headquartered in Jaipur, Rajasthan, India, the company is committed to delivering authentic and natural products to health-conscious consumers, retailers, and e-commerce platforms. Operating in the organic food and traditional products industry, Kabira Handmade emphasizes sustainability and the preservation of age-old techniques.
Business Model
Kabira Handmade operates through the following key business segments:
a) Handcrafted Edible Products
Description: Produces and sells a range of handcrafted edible oils, spices, flours, and dairy products made using traditional methods.
Key Clients and Markets: Caters to health-conscious consumers, organic food retailers, and online marketplaces.
b) Private Labeling and Bulk Supply
Description: Offers private labeling services and supplies products in bulk to businesses.
Competitive Advantage: Focuses on traditional production methods, ensuring products retain their natural nutrients and flavors.
c) Revenue Streams
Kabira Handmade generates revenue through:
- Direct Sales: Selling products directly to consumers via their website and retail outlets.
- Wholesale: Supplying products in bulk to retailers and other businesses.
- Private Labeling: Providing products under other brand names through private labeling agreements.
What Problem is the Startup Addressing?
Kabira Handmade addresses the growing demand for natural and unadulterated food products in a market saturated with processed and chemically treated items. By employing traditional manufacturing techniques, the company ensures that its products maintain their natural nutrients and authenticity. This approach not only supports consumer health but also preserves traditional craftsmanship and provides fair employment opportunities to local artisans.
Key Financial Numbers
- Revenue (Latest): Not publicly disclosed.
- Profitability: Not publicly disclosed.
- Growth Rate: Not publicly disclosed.
- Funding: Sought ₹1 crore for 5% equity on Shark Tank India.
About the Founders
- Dr. Manoj Murarka – Co-Founder & CEO
- Education: Not publicly disclosed.
- Professional Background: Over two decades of experience in the cold-pressed oil industry since 1998.
- Role in Company: Leads company operations and strategic planning.
- Mrs. Nirmala Murarka – Co-Founder
- Education: Not publicly disclosed.
- Professional Background: Specializes in packaging and marketing within the company.
- Role in Company: Oversees product packaging and marketing strategies.
