About the Company
CosIQ is an innovative Indian skincare startup founded in 2021 with a mission to revolutionize the beauty and skincare industry with science-backed, toxin-free formulations. Headquartered in India, CosIQ focuses on delivering high-quality, dermatologically tested products that cater to modern skincare needs. The brand has gained significant traction for its commitment to transparency and efficacy in skincare solutions.
Business Model
CosIQ operates through the following key business segments:
a) Skincare Products
- Description: Offers scientifically formulated skincare products, including serums, sunscreens, and moisturizers.
- Key Clients and Markets: Targets skincare-conscious consumers across India, particularly millennials and Gen Z audiences.
- Revenue Contribution: Not disclosed.
b) E-Commerce & Retail Distribution
- Description: Sells products directly through its official website, major e-commerce platforms like Amazon and Nykaa, and select offline retail stores.
- Competitive Advantage: Focuses on data-driven formulations, transparency in ingredient sourcing, and customer education.
c) Revenue Streams
CosIQ generates revenue through:
- Direct-to-Consumer (D2C) Sales: Online sales via the official website and e-commerce platforms.
- Retail Partnerships: Collaborations with beauty and skincare retailers.
- Subscription Models: Offers subscription-based purchases for customer convenience and retention.
What Problem is the Startup Addressing?
CosIQ aims to address major gaps in the skincare industry, including:
- Lack of Transparency: Many skincare products contain hidden harmful ingredients. CosIQ provides full disclosure of ingredients used.
- Ineffective & Overpriced Solutions: The brand focuses on scientifically proven formulations that deliver results at an affordable price.
- Consumer Awareness: Educates customers about skincare science, ensuring informed purchasing decisions.
By offering high-performance, science-backed skincare, CosIQ is redefining beauty standards with innovation and integrity.
Key Financial Numbers
- Revenue (Latest): Not publicly disclosed.
- Profitability: Not publicly disclosed.
- Growth Rate: Rapidly growing in the D2C skincare segment.
- Funding: Secured investment from Shark Tank India.
- Market Valuation: Not publicly disclosed.
About the Founders
- Ateev Rishi & Kanika Malhotra – Co-Founders
- Education & Background: Professionals with experience in business and skincare science.
- Role in Company: Spearheading product innovation, brand strategy, and business expansion.
